July 15, 2008
InBev and Anheuser-Busch Agree to Combine, Creating the Global Leader in Beer with Budweiser as its Flagship Brand
Press Release
Leuven, Belgium - July 14, 2008 and St. Louis, Missouri - July 13, 2008
The enclosed information constitutes regulated information as defined in the Royal Decree of 14 November 2007
regarding the duties of issuers of financial instruments which have been admitted for trading on a regulated market.
InBev and Anheuser-Busch Agree to Combine,
Creating the Global Leader in Beer with Budweiser as its
Flagship Brand
Combination Will Create One of the World's Five Largest Consumer
Products Companies
Company to be Named Anheuser-Busch InBev;
Budweiser to Expand Globally
Transaction Will Yield Cost Synergies of at Least $1.5 Billion Annually by
2011; Neutral to EPS in 2009 and Accretive Beginning in 2010
St. Louis, Missouri will be North American Headquarters and Global Home
of Flagship Budweiser Brand
Fully Committed to Support Wholesalers and Three-Tier System
All U.S. Breweries to Remain Open; Commitment to Communities of
Combined Company Maintained
InBev (Euronext: INB) and Anheuser-Busch (NYSE: BUD) today announced an agreement to
combine the two companies, forming the world's leading global brewer. Anheuser-Busch
shareholders will receive $70 per share in cash, for an aggregate equity value of $52 billion,
in an industry-transforming transaction. The combined company will be called Anheuser2
Busch InBev. Both companies' Boards of Directors have unanimously approved the
transaction. InBev has fully committed financing for the purchase of all of Anheuser-Busch's
outstanding shares.
The combination of Anheuser-Busch and InBev will create the global leader in the beer
industry and one of the world's top five consumer products companies. On a pro-forma
basis for 2007, the combined company would have generated global volumes of 460 million
hectoliters, revenues of $36.4 billion (€26.6 billion) and EBITDA of $10.7 billion (€7.8
billion). Anheuser-Busch and InBev together believe that this transaction is in the best
interests of both companies' shareholders,consumers,employees, wholesalers, business
partners and the communities they serve.
The company will make St. Louis, Missouri the headquarters for the North American region
and the global home of the flagship Budweiser brand. With about 40% of the combined
company''s revenues to be generated in the U.S., the company will draw on the collective
expertise of Anheuser-Busch''s dedicated and experienced employees and its culture of
quality. Given the limited geographical overlap between the two businesses and the
efficiency of Anheuser-Busch's brewery footprint in the United States, all of Anheuser-
Busch's U.S. breweries will remain open.
InBev CEO Carlos Brito will be chief executive officer of the combined company. The Board
of Directors of the combined company will be comprised of the existing directors of the
InBev Board, Anheuser-Busch President and CEO August Busch IV and one other current or
former director from the Anheuser-Busch Board. In addition, the combined company's
management team will draw from key members of both InBev's and Anheuser-Busch's
current leadership. Anheuser-Busch will become a wholly owned subsidiary of InBev upon
the completion of this transaction.
The expanded company will be geographically diversified, with leading positions in the
world's top five markets - China, U.S., Russia, Brazil and Germany - and balanced exposure
to developed and developing markets. A combination of Anheuser-Busch and InBev will
result in significant growth opportunities from leveraging the companies' combined brand
portfolio, including the global flagship Budweiser brand and international market leaders
such as Stella Artois and Beck's, maximizing the combination's unparalleled global
distribution network and applying best practices across the new organization. Budweiser and
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Bud Light are the largest selling beers in the world, and the combined company will have an
unmatched portfolio of imports, local premiums and local core brands.
Carlos Brito, CEO of InBev, said, "We are very pleased to announce this historic transaction
today, bringing together two great companies that share a rich history of brewing traditions.
We are extremely excited about the opportunities that this combination will create for
consumers worldwide, as well as our shareholders, employees, business partners and
wholesalers. Together, Anheuser-Busch and InBev will be able to accomplish much more
than each can on its own. We have been successful business partners for quite some time,
and this is the natural next step for us in an increasingly competitive global environment.
This combination will create a stronger, more competitive global company with an unrivaled
worldwide brand portfolio and distribution network, with great potential for growth all over
the world."
August Busch IV, Anheuser-Busch President and CEO, stated, "Today's announcement
brings new opportunities for Anheuser-Busch and its business, brands and employees. This
agreement provides additional and certain value for Anheuser-Busch shareholders, while
enhancing global market access for Budweiser, one of America's true iconic brands. We will
leverage our collective strengths to create a truly diversified, global company to sustain
long-term growth and profitability. In the United States and Canada, both InBev and
Anheuser-Busch have seen significant benefits from our existing relationship and we look
forward to replicating this success in other parts of the world."
Budweiser, together with Stella Artois and Beck's, will become the combined company's
leading global brands, leveraging InBev's expansive international footprint. InBev has a
history of successfully building brands around the world, which will complement the
unparalleled strength of Anheuser-Busch's brand-building in the U.S. The two companies
already have a successful U.S. distribution partnership for InBev's European premium
import brands including Stella Artois, Beck's and Bass. Anheuser-Busch's world-class sales
and distribution system will continue to support the expansion of these brands in the U.S.
market.
Anheuser-Busch's partners fit very well with InBev's global franchise. Anheuser-Busch has
equity investments in two companies with strong brands in two key markets: Mexico's
Grupo Modelo, which owns Corona Extra, the number five brand globally; and China's
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Tsingtao, the leading Chinese premium brewer. In addition, Budweiser is a strong and
growing national brand in China, and the two companies' footprints in China are
complementary. InBev's China business in southeastern China will be enhanced by
Anheuser-Busch's strength in northeastern China.
The transaction creates significant profitability potential both in terms of revenue
enhancement and cost savings. The combination will yield cost synergies of at least $1.5
billion annually by 2011 phased in equally over three years. Given the highly
complementary footprint of the two businesses, such synergies will largely be driven by
sharing best practices, economies of scale and rationalization of overlapping corporate
functions. InBev has a strong track record of delivering synergies in past transactions and is
confident in its ability to achieve these synergies.
In addition, there are meaningful revenue opportunities through expansion of Budweiser on
a global scale: InBev is the number one brewer in 10 markets where Budweiser has a very
limited presence, and has a superior footprint in nine markets where Budweiser is already
present.
The transaction is expected to be neutral to normalized earnings per-share in 2009 and
accretive beginning in 2010, and return on invested capital will exceed weighted average
cost of capital during the second year after close.
The transaction is subject to the approval of InBev and Anheuser-Busch shareholders, and
other customary regulatory approvals. Shareholders of both companies will have an
opportunity to vote on the proposed combination at special shareholder meetings that will
be scheduled at a later date. InBev's controlling shareholder has agreed to vote its shares of
InBev in favor of the combination. In light of the limited overlap between the InBev and
Anheuser-Busch businesses, the combination should not encounter any significant
regulatory issues, and is expected to be completed by the end of 2008.
InBev has received fully committed financing with signed credit facilities from a group of
leading financial institutions, including Banco Santander, Bank of Tokyo-Mitsubishi, Barclays
Capital, BNP Paribas, Deutsche Bank, Fortis, ING Bank, JP Morgan, Mizuho Corporate Bank
and Royal Bank of Scotland. The transaction will be financed with $45 billion in debt,
including a $7 billion bridge financing for divestitures of non-core assets from both
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companies. In addition, InBev has received commitments for up to $9.8 billion in equity
bridge financing which will allow the company flexibility in deciding upon the timing and
form of equity financing for a period of up to six months after closing. The combined
company is expected to retain a strong investment-grade credit profile, and rapid deleveraging
of the balance sheet is expected through strong free cash flow generation.
InBev has retained Lazard as lead advisor, JPMorgan as co-lead advisor, Deutsche Bank,
and BNP Paribas as financial advisors, and Centerview Partners as industry advisor. Legal
advisors are Sullivan & Cromwell, Clifford Chance, and Linklaters. Financial advisors to
Anheuser-Busch are Goldman Sachs & Co., Citigroup Global Capital Markets Inc. and Moelis
& Company and legal advisor is Skadden, Arps, Slate, Meagher & Flom LLP. Simpson
Thacher & Bartlett LLP is legal advisor to the Anheuser-Busch Board.
New Video Interview with Carlos Brito
An interview with Carlos Brito in video/audio can be viewed at: www.globalbeerleader.com
and www.cantos.com.
Download Instructions for Broadcast Media
Broadcast media will be able to download the interview at:
http://w3.cantos.com/08/inbev-download-3/
Investor and Analyst Call Details
There will be a webcast for the investment community on Monday, July 14, at 8:00 a.m.
EDT / 2:00 p.m. CET. Webcast log-in is available on www.inbev.com and www.anheuserbusch.
com. A replay of the webcast will be also be archived on both websites.
Press Call Details
On Monday, July 14, at 9:30 a.m. EDT / 3:30 p.m. CET, InBev and Anheuser-Busch will hold
a conference call for members of the press. The call can be accessed by dialing 1- 800-377-
9997 in the U.S. and +1-973-582-2733 from international locations and referencing
conference code 56065686.
Dutch and French versions of this press release will be posted on www.InBev.com.
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About InBev
InBev is a publicly traded company (Euronext: INB) based in Leuven, Belgium. The
company''s origins date back to 1366, and today, it is the leading global brewer. As a true
consumer-centric, sales driven company, InBev manages a carefully segmented portfolio of
more than 200 brands. This includes true beer icons with global reach like Stella Artois®
and Beck's®, fast growing multicountry brands like Leffe® and Hoegaarden®, and many
consumer loved "local champions" like Skol®, Quilmes®, Sibirskaya Korona®,
Chernigivske®, Sedrin®, Cass® and Jupiler®. InBev employs close to 89 000 people,
running operations in over 30 countries across the Americas, Europe and Asia Pacific. In
2007, InBev realized 14.4 billion euro of revenue. For further information visit
www.InBev.com.
About Anheuser-Busch
Based in St. Louis, Anheuser-Busch is the leading American brewer, holding a 48.5 percent
share of U.S. beer sales. The company brews the world''s largest-selling beers, Budweiser
and Bud Light. Anheuser-Busch also owns a 50 percent share in Grupo Modelo, Mexico''s
leading brewer, and a 27 percent share in China brewer Tsingtao, whose namesake beer
brand is the country''s best-selling premium beer. Anheuser-Busch ranked No. 1 among
beverage companies in FORTUNE Magazine''s Most Admired U.S. and Global Companies lists
in 2008. Anheuser-Busch is one of the largest theme park operators in the United States, is
a major manufacturer of aluminum cans and one of the world''s largest recyclers of
aluminum cans. For more information, visit www.anheuser-busch.com.
InBev Contacts:
Marianne Amssoms Philip Ludwig
Vice President Global External Communications Vice President Investor Relations
Tel: +32-16-27-67-11 Tel: +32-16-27-62-43
E-mail: marianne.amssoms@inbev.com E-mail: philip.ludwig@inbev.com
Steven Lipin/Nina Devlin
Brunswick Group
+1-212-333-3810
Rebecca Shelley/Laura Cummings
Brunswick Group
+44-20-7404-5959
Anheuser-Busch Contacts:
Terri Vogt
Vice President Communications
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Tel: +1-314-577-7750
E-mail: terri.vogt@anheuser-busch.com
Forward Looking Statements:
Certain statements contained in this report that are not statements of historical fact constitute
forward-looking statements, notwithstanding that such statements are not specifically identified. In
addition, certain statements may be contained in the future filings of InBev and Anheuser-Busch with
the Securities and Exchange Commission ("SEC"), in press releases, and in oral and written
statements made by or with the approval of InBev that are not statements of historical fact and
constitute forward-looking statements. Examples of forward-looking statements include, but are not
limited to: (i) statements about the benefits of the merger between InBev and Anheuser-Busch,
including future financial and operating results, synergies, cost savings, enhanced revenues and
accretion to reported earnings that may be realized from the merger; (ii) statements about the timing
of the merger between InBev and Anheuser-Busch; (iii) statements of strategic objectives, business
prospects, future financial condition, budgets, projected levels of production, projected costs and
projected levels of revenues and profits of InBev or Anheuser-Busch or their managements or boards
of directors; (iv) statements of future economic performance; and (v) statements of assumptions
underlying such statements.
Forward-looking statements are not guarantees of future performance and involve certain risks,
uncertainties and assumptions which are difficult to predict and outside of the control of the
management of InBev and Anheuser-Busch. Therefore, actual outcomes and results may differ
materially from what is expressed or forecasted in such forward-looking statements. You should not
place undue reliance on these forward-looking statements. Factors that could cause actual results to
differ from those discussed in the forward-looking statements include, but are not limited to: (i) the
risk that the businesses of InBev and Anheuser-Busch will not be integrated successfully or such
integration may be more difficult, time-consuming or costly than expected; (ii) expected revenue
synergies and cost savings from the merger may not be fully realized or realized within the expected
time frame; (iii) revenues following the merger may be lower than expected; (iv) operating costs,
customer loss and business disruption following the merger, including, without limitation, difficulties in
maintaining relationships with employees, may be greater than expected; (v) the ability to obtain
governmental or regulatory approvals of the merger on the proposed terms and schedule; (vi) the
failure of shareholders of InBev or Anheuser-Busch to approve the merger; (vii) local, regional,
national and international economic conditions and the impact they may have on InBev and Anheuser-
Busch and their customers and InBev's and Anheuser-Busch's assessment of that impact; (viii)
increasing price and product competition by competitors, including new entrants; (ix) rapid
technological developments and changes; (x) InBev's ability to continue to introduce competitive new
products and services on a timely, cost-effective basis; (xi) containing costs and expenses; (xii)
governmental and public policy changes; (xiii) protection and validity of intellectual property rights;
(xiv) technological, implementation and cost/financial risks in large, multi-year contracts; (xv) the
outcome of pending and future litigation and governmental proceedings; (xvi) continued availability of
financing; (xvii) financial resources in the amounts, at the times and on the terms required to support
future businesses of the combined company; and (xviii) material differences in the actual financial
results of merger and acquisition activities compared with expectations of InBev, including the full
realization of anticipated cost savings and revenue enhancements. All subsequent written and oral
forward-looking statements concerning the proposed transaction or other matters and attributable to
InBev or Anheuser-Busch or any person acting on their behalf are expressly qualified in their entirety
by the cautionary statements referenced above. Forward-looking statements speak only as of the date
on which such statements are made. InBev and Anheuser-Busch undertake no obligation to update
any forward-looking statement to reflect events or circumstances after the date on which such
statement is made, or to reflect the occurrence of unanticipated events.
IMPORTANT INFORMATION
This communication may be deemed to be solicitation material in respect of the proposed acquisition
of Anheuser-Busch by InBev. In connection with the proposed acquisition, InBev and Anheuser-Busch
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