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December 2, 2009

Anheuser-Busch Beermaster Tour Serves As the Perfect Holiday Gift

Anheuser-Busch Beermaster Tour Serves As the Perfect Holiday Gift

Exclusive, Behind-the-Scenes Tour Ideal for Beer Enthusiasts and Hard-To-Buy-For Individuals

ST. LOUIS (Dec. 1, 2009) - As the holiday shopping season approaches, Anheuser-Busch is giving beer drinkers another reason to rejoice: The Beermaster Tour at the Anheuser-Busch Brewery Tour Centers in five U.S. cities (Fort Collins, Colo.; St. Louis, Mo.; Jacksonville, Fla.; Fairfield, Calif.; and Merrimack, N.H.). This exclusive, behind-the-scenes look at the Budweiser brewing and packaging process is sure to please even the most difficult person to shop for.

Recently introduced, this small, private tour takes guests into never-before-seen areas of the brew house, lager cellar, packaging facility and finishing cellar. Guests see first-hand the people and passion behind the Budweiser brand and guests 21 years of age and older receive exclusive sampling opportunities.

"The Beermaster Tour was especially designed for individuals passionate about beer and the brewing process," said Sue O'Leary, senior manager for Brewery Tours and Gifts at Anheuser-Busch. "It offers a much more intimate and in-depth look at how some of the world's best-selling beers are crafted."

Beermaster Tours are in addition to the complimentary tours offered at the breweries. Beermaster Tours last approximately two hours and are scheduled several times a day. The cost is $25 per person for individuals 21 years of age and older and $10 per person for individuals ages 13 to 20. Beermaster Tours are limited to 10 or fewer guests. Guests taking the Beermaster Tour receive a special Anheuser-Busch glass and baseball cap. Visit www.budweisertours.com for more information or to make a reservation.

Gift cards for the Beermaster Tour can be purchased at the tour center gift shops, which offer a wide variety of apparel and accessories carrying the logos of Anheuser-Busch's brands and the world-famous Clydesdales.

Based in St. Louis, Anheuser Busch is the leading American brewer, holding a 49.2 percent share of U.S. beer sales. The company brews the world's largest-selling beers, Budweiser and Bud Light. Anheuser Busch also owns a 50 percent share in Grupo Modelo, Mexico's leading brewer. Anheuser-Busch ranked No. 1 among beverage companies in FORTUNE Magazine's Most Admired Global Companies list in 2009. Anheuser Busch is a major manufacturer of aluminum cans and one of the world's largest recyclers of aluminum cans. The company is a wholly-owned subsidiary of Anheuser-Busch InBev, the leading global brewer, and continues to operate under the Anheuser-Busch name and logo. For more information, visit www.anheuser-busch.com.

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