June 12, 2013
Dierks Bentley, Phillip Phillips, Big Boi and Empire of the Sun Join ‘50/50/1’
ST. LOUIS – In just 50 days, Bud Light Music First’s summer-long celebration of music will culminate with “50/50/1,” a never-before-seen music event featuring one concert in every state on a single day.
Taking place on Thursday, Aug. 1, the unique structure of 50/50/1 brings a stage to each state to create the first truly national music festival. Additionally, Bud Light will live stream select performances on the Bud Light Music First Myspace hub.
“As America’s favorite beer, Bud Light is making music history on August 1st by uniting every music fan nationwide with a one-day concert event, 50/50/1,” said Rob McCarthy, vice president of Bud Light. “No matter where you are or what type of music you enjoy, Bud Light Music First has something for every music fan to experience.”
(note: for full details on the Bud Light Music First program, including images and concert information, please visit www.Anheuser-Busch.com/BudLightMusicFirst)
Final additions to the 50/50/1 lineup include Dierks Bentley, Phillip Phillips, Jimmy Eat World and Empire of the Sun, who will join previously-announced acts Kendrick Lamar, Emeli Sandé, Miguel, Metric, Ludacris, Clap Your Hands Say Yeah and Halestorm. The full 50/50/1 lineup, curated by Live Nation, features:
|Alaska||Anchorage||Portugal. The Man|
|Arizona||Phoenix||The Airborne Toxic Event|
|Arkansas||Little Rock||North Mississippi Allstars|
|San Francisco||The Dirty Heads|
|Hawaii||Honolulu||Coheed & Cambria|
|Idaho||Boise||JJ Grey & Mofro|
|Iowa||Iowa City||Gogol Bordello|
|Louisiana||New Orleans||Big Boi|
|Maine||Bangor||The Lost Trailers|
|Maryland||Silver Spring||Frank Turner & The Sleeping Souls|
|Missouri||St. Louis||Jimmy Eat World|
|Nevada||Las Vegas||The Flaming Lips|
|New Hampshire||Hampton Beach||Under the Sun Tour|
|New Jersey||Atlantic City||Flogging Molly|
|New Mexico||Albuquerque||Sublime with Rome|
|New York||New York City||Dierks Bentley|
|North Dakota||Fargo||Court Yard Hounds|
|Oklahoma||Oklahoma City||Chevy Metal|
|Oregon||Portland||Minus the Bear|
|Pennsylvania||Philadelphia||Clap Your Hands Say Yeah|
|South Carolina||Charleston||Sick Puppies|
|South Dakota||Sturgis||Kenny Wayne Shepherd Band|
|Texas||Austin||Empire of the Sun|
|Utah||Salt Lake City||Blackberry Smoke|
|Vermont||Burlington||The Gaslight Anthem|
|Wyoming||Jackson Hole||The Hold Steady|
“Bud Light’s 50/50/1 is truly a music first,” said Russell Wallach, President of Live Nation Network. “Never before has a brand brought so many shows to so many people on one day. From Alaska to New York, this is an unrivaled opportunity for fans from every corner of the country to see both emerging and established artists, and connect with other passionate music enthusiasts. There’s no denying that August 1 will be an incredible day to celebrate music.”
Tickets for the Dierks Bentley concert in New York City and the Miguel concert in Los Angeles will be available exclusively to Bud Light Music First prize winners. Fans 21 and older can enter to win* tickets through the Bud Light app (available in the iPhone and Android app stores), Bud Light’s official Facebook page or the interactive Bud Light Music First Myspace hub. Additional prizes available include Monster DNA Headphones, Live Nation® Concert Cash® and Universal Music Group (UMG) music downloads. Tickets for select 50/50/1 shows are also available for purchase at LiveNation.com.
Bud Light will also be hosting a bonus concert in San Francisco, Calif. on August 1 in order to meet the high demand for live music in the region. To learn more about Bud Light Music First and the 50/50/1 concerts, visit the interactive Bud Light Music First Myspace hub at https://new.Myspace.com/BudLightMusicFirst.
All Bud Light 50/50/1 concert attendees must be 21 years of age or older. Fans can attend the Bud Light 50/50/1 concert in their local market with a valid ticket.
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*Music First Game. No purchase necessary. Open to US residents 21+. Ends 8/15/13. See Rules at www.budlight.com/musicfirst for entry, prizes and details. Message and data rates may apply. Void where prohibited.
About Bud Light
Introduced in 1982, Bud Light is a premium light lager with a superior drinkability that has made it the best-selling and most popular beer in the United States. Bud Light is brewed using a blend of premium aroma hop varieties, both American-grown and imported, and a combination of barley malts and rice. The light-bodied beer features a fresh, clean and subtle hop aroma, delicate malt sweetness and a crisp finish that delivers the ultimate refreshment. For more information, visit www.BudLight.com.
About Live Nation Entertainment
Live Nation Entertainment is the world’s leading live entertainment company comprised of four market leaders: Ticketmaster.com, Live Nation Concerts, Artist Nation Management and Live Nation Media/Sponsorship. For additional information, visit www.livenation.com/investors.
Myspace (new.myspace.com) is a place where people come to connect, discover, and share. Showcasing artists and their work, the site gives people access to 53 million tracks and videos—the world’s largest digital music library. With roots in music and social, the platform is built to empower all artists—from musicians and designers to writers and photographers—helping them connect with audiences, collaborators, and partners to achieve their goals. Through an open design, compelling editorial features, and analytics-based recommendations, Myspace fosters a creative community of people who connect around mutual affinity and inspiration for the purpose of shaping, sharing, and discovering what’s next.