Anheuser-Busch Honors U.S. Troops With Heroes Salute
April 22, 2005
Company Offers Free Admission to the Michelob ULTRA Open at Kingsmill
ST. LOUIS (April 22, 2005) – Anheuser-Busch Cos., Inc is extending an invitation to all members of the armed forces to attend the Michelob ULTRA Open at Kingsmill on Thursday, May 5. All active duty, active reserve, National Guard and ready reserve service members and one guest will receive free admission to the Michelob ULTRA Open at Kingsmill on Thursday, May 5, as part of the Heroes Salute program. For more information, military members should visit www.herosalute.com.
“We are very proud to give the Virginia-area men and women of our armed forces an opportunity to see the world’s top women golfers,” said Wayne Nooe, tournament director, Michelob ULTRA Open at Kingsmill. “This is just a small way we can say ‘thank you’ to those individuals who risk their lives everyday for our country.”
Service members will have the opportunity to see the world’s top LPGA golfers compete at the Michelob ULTRA Open at Kingsmill for their share of $2.2 million, the second-highest purse in the United States. The winner of the tournament will receive $330,000.
In addition to admission to the Michelob ULTRA Open at Kingsmill, members of the armed forces and as many as three direct dependents are entitled to a free single-day admission to any one of Anheuser-Busch’s SeaWorld, Busch Gardens or Sesame Place parks during the 2005 season. Nearly 2 million service members and their families visited free during Yellow Ribbon Summer following the first Gulf War and during the Anheuser-Busch Salute to America’s Heroes, a post-9/11 tribute that included all branches of the U.S. military.
In addition, last year Anheuser-Busch donated $1 million to create the Intrepid/Anheuser-Busch Fallen Heroes Fund to provide scholarships to spouses and children of U.S. military and coalition personnel killed during the war in Iraq.
Anheuser-Busch has supported the U.S. armed services for nearly 150 years. In 1921, Adolphus Busch’s widow, Lilly, opened the Busch family garden to the public, donating admission fees to disabled veterans.
The company also supports veterans’ memorials in Washington, the Korean Memorial and the Vietnam Wall. The company also provides scholarship funds for USO members and Desert Storm survivors.
The Michelob Family is one of golf’s strongest corporate sponsors with an association that dates back more than 32 years. In addition to the Michelob ULTRA Open at Kingsmill, Anheuser-Busch has sponsored the LPGA since 1994. The brand continues its sponsorship of the Michelob ULTRA Ambassadors which includes some of the LPGA’s most-recognized players – Grace Park (2003 Michelob ULTRA Open champion), Beth Bauer, Kelli Kuehne and Lorie Kane. Michelob ULTRA serves as the “official beer,” and O’Doul’s serves as the “official non-alcohol brew” of the LPGA, PGA TOUR and the Champions Tour and sponsors PGA TOUR golfer Sergio Garcia.
Based in St. Louis, Anheuser-Busch Cos., Inc. is the leading American brewer holding 50 percent of the U.S. beer market. The company is American-owned and brews the world’s largest-selling beers, Budweiser and Bud Light. Anheuser-Busch also holds a 50 percent share in Grupo Modelo, Mexico’s leading brewer, and a 27 percent share in Tsingtao, the No. 1 brewer in China. Anheuser-Busch ranked first in the U.S. beverage industry in FORTUNE magazine’s 2005 “America’s Most Admired Companies” and in the top 30 on FORTUNE’s 2005 “Global Most Admired Companies” list. The company is one of the largest theme park operators in the United States, is a major manufacturer of aluminum cans and is the world’s largest recycler of aluminum beverage containers. For more information, visit www.anheuser-busch.com.